Speakers
Jo Ann Ross
Jo Ann Ross was named President, network sales, CBS Television Network, in October 2002. As the network’s chief sales executive, she is responsible for all sales for CBS Entertainment, Sports, Daytime, News and Late Night, as well as within the CBS Interactive Group.
Jo Ann was previously EVP of sales for CBS since September 1998, having played a major role in creating new ways to sell Network programming, including reality, scripted, news and late-night genres. A 15-year CBS veteran, she joined CBS in 1992 as CP of Olympic sales, in charge of network sales for the Lillehammer Winter Olympics in 1994 and the Nagano Winter Olympics in 1998. Prior to joining CBS, Jo Ann was with the ABC Network for three years, where she was a prime account executive. Ross has been one of Hollywood Reporter‘s “100 Most Powerful Women in Entertainment” for three years running, was named the Women in Sports and Entertainment Woman of the Year in 2005, and in September 2002 was named one of Advertising Age‘s “Media Mavens,” an annual compilation of the industry’s top media stars.
