Speakers
Greg Smith
As COO, Greg Smith oversees day-to-day operations for Neo@Ogilvy in the North America region as well as NeoSearch@Ogilvy North America, one of the fastest growing parts of the digital business at Ogilvy.
Prior to joining Neo@Ogilvy, Greg was from Carat Fusion where he was EVP, media insights, planning & analysis at Carat Fusion for six years. He was responsible for online media planning, data intelligence, CRM and search/affiliate marketing for the agency. He has over 15 years of media experience working at such agencies as N.W. Ayer, Bates Worldwide, Saatchi & Saatchi and Cliff Freeman & Partners. Before Carat Greg was a co-founder of Darwin Digital in 1997 and started the Non-Traditional Media Planning Group at Zenith Media Services in 1996.













